AI Insights · Timothy · April 2025
Top 5 Consumer Finance Apps on iOS in Uruguay: Q1 2025
Discover the performance trends of the leading consumer finance apps on iOS in Uruguay during the first quarter of 2025, including downloads, revenue, and user activity insights.
In the first quarter of 2025, the consumer finance app landscape on iOS in Uruguay showcased varied performance trends across the top five applications. Here's a closer look at how these apps fared, based on data from Sensor Tower.
Splitwise from Splitwise, Inc. experienced a notable increase in weekly revenue, peaking at around $497 in early February. Downloads fluctuated, with a high of approximately 1.3K at the start of the quarter, tapering off to about 457 by the end of March. The app's active users increased from 11.9K to a peak of nearly 14K in early March, before settling at around 10.8K.
Monefy: Money Tracker saw a decrease in revenue after an initial peak of about $204, with minimal fluctuations throughout the quarter. Weekly downloads remained relatively stable, generally hovering around 80, while active users maintained a steady presence, averaging around 370 to 380.
Mobills - Budget Planner had modest revenue peaks, with the highest being $50 at the beginning of January. Downloads were minimal, rarely exceeding 12 per week. Despite this, active user numbers showed relative consistency, ranging from 140 to 184 throughout the quarter.
The Buddy: Budget Planner App demonstrated varied revenue, starting with $8 and reaching up to $117 in January. Downloads remained low, with a maximum of 66 early in the quarter. However, active users were consistently between 160 and 194, indicating a stable user base.
Finally, Wallet - Daily Budget & Profit displayed a steady trend in revenue, with a peak of $32 in late March. Downloads fluctuated slightly but were generally stable, while active users increased towards the end of the quarter, reaching 439.
These insights provide a snapshot of the consumer finance app market in Uruguay for Q1 2025. For more detailed analysis, visit Sensor Tower.